The Haverhill Chamber Business Award has been described as an icon for our times. Dazzling with light and vitality, it possesses an ethereal quality, which is singularly arresting.

The award is the product of a unique partnership between two local companies, one young, using new technology, and the other long established in the area, casting metal through traditional methods. The exceptionally talented and innovative Haverhill design company Pure Energy Multimedia has worked closely with the highly regarded and internationally acclaimed Taylor's Foundry to create a design tour de force.

The Award is eleven inches high, cast in solid aluminium and gold in colour.

Conceived and produced in Haverhill, the design was originally fashioned by the creative talents of Robert Connor, a Sixth Form student from Castle Manor Upper School, who won the Haverhill Chamber Schools / Logo competition following the formation of the new Chamber.

Pure Energy worked with Robert's design to create the Chamber logo as we have it today. Inspired by the ethos behind the award, they applied their vision once again and transformed the logo into a three dimensional image. It was then passed on to Taylor's foundry to render the visual idea into material being.

The result represents a successful fusion of orthodox and innovatory knowledge, skills and expertise, and in one sense symbolises Haverhill embracing the future through a synthesis of industry and technology.

The award resonates with an inner energy, suggesting movement and fluidity. It appears to flow forward with an impetus of its own, thus emulating the spirit of enterprise that now exists in Haverhill's business community.

Its beauty and what it signifies in terms of validation will ensure winning one of these awards will come to mean more than a brief moment in the spotlight. Essentially, it will remind winners of how their business fits into the general pattern of excellence which Haverhill can produce.

Story By: Elaine Collins @ Gold PR

Web Link: www.haverhillchamber.co.uk

Email Link: info@pureenergymultimedia.com

Date : 04-02-2005